avoid expensive mistakes in healthcare marketing

  Social media is not only enjoyable; it can actually be incredibly beneficial to the healthcare industry and patients alike. Assuming you avoid expensive mistakes in healthcare marketing related to HIPAA violations. Should be common sense, but with the ease and convenience of web technology and social media, hasty mistakes are easy to make.

 Often…

the social media trifecta for healthcare

Photo by NEC Corporation of America via Creative Commons license on Flickr If you’re a healthcare executive, you well understand the bottom line burden – growing or maintaining your patient base to create revenue, and minimizing expenses, often in the form of penalties and fines. Good news – there are many examples of social media…